Organization Visual Identity

Bedrooms Are For People is a Boulder-Based organization with the initiative to expand living options for residents to improve the well-being of the community and greater Boulder environment. I was approached by the Bedrooms team to develop a visual identity solution for the organization to use across their campaign, merch, signage, and branding needs. The mark needed to work at multiple scales, be easily recognizable, and simple enough to reproduce by hand so supporters felt empowered to make their own signs and posters. A march through Boulder in support of the cause and message resulted in hundreds of Boulder residents proudly displaying, wearing, and reproducing this mark and it was an honor to be a part of this incredible mission!